Commerce City

Commerce City was an interactive walkthrough exhibit for the North American International Auto Show. Six unique environmental vignettes were built to showcase an array of businesses and city services that make up a "smart city" of connected payment services, representing North American Bancard's comprehensive suite of products. Inventory management at an athletics store, billing services at a dental office, unattended kiosk payments at a metro station, and mobile payments at a food truck were among the use cases represented.

Role
Creative Direction. Environmental Design. Content.
Year
2018
Industry
Fintech
No items found.

Attendees of Commerce City were encouraged to directly engage products in the exhibit through demo software, interactive kiosks, and conversations with in-person experts. Signage, printed brochures, and educational video reels helped guide guests through a cohesive smart city experience.

No items found.